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We are all aware of the effect that trains, planes, and automobiles have on our climate, but what about the carbon footprint of animal agriculture? The United Nations found that 40% more greenhouse gas emissions come from industrial livestock than from all the world’s cars, planes, ships, and trains combined.  Green Hero Leilani Münter is revving up her engine to spread awareness about eating more plant-based diets and how it can greatly impact our planet. Many reports show that if you eat even one less burger a week, it is the equivalent to taking a car off the road for over 500 km!

Read more…

Just like our Green Hero Leilani Munter, race car driver and environmentalist, Norman the Cat isn’t your typical eco-warrior either. In an effort to demonstrate how sustainable seafood impacts all of us on this earth, WWF shows us how Norman does his part in his everyday life.  Read more…

To celebrate Valentine’s Day, the season of love, we’d love to know which of our Green Heroes you love and why!

The best way to cast your vote is to watch the video of the hero you admire most. You can tell us in a comment on this post, in a Tweet to @GreenHeroesTV or on our Facebook Page. You can also share with us a link to your story on one of these platforms. The deadline is February 28. The winner will receive a 100% recycled Green Heroes™ t-shirt and a mention in a blog post.


Watch and learn about our celebrity Green Heroes

Join the Green Heroes™ Academy App to complete challenges and secret missions to become an honorary Green Hero too!

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Our producer Joan Prowse will speak about environmental documentary and film making at the inaugural Green Jobs Forum on September 15 from 5 to 5:45 pm in room 203B of the Metro Convention Centre, North Building, in Toronto.

Read more…

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NDP leader Jack Layton was a leader in environmental change. He co-founded the Toronto Atmospheric Fund, a program that finds solutions for air quality problems in the city. It has saved $55 million in energy costs and reduced Toronto’s emissions.  Jack applied his passion for the environment to his personal life too. He and his wife Olivia Chow retrofitted their home with technology like solar electricity and window insulation. Read more…

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Know another Oil Changer who would make a Great GreenHero?

After seeing An Inconvenient Truth, Leilani was so moved by the film’s message that she posted to her blog that she had seen the movie. That note got posted on a NASCAR forum and created a storm of letters and discussion. Though most comments were negative, she realized she had managed to get the racing sector talking about climate change. With that, she was on her way.

Like Leilani, are you, or someone you know, working in a particularly polluting industry, yet are determined to do something to offset or lessen your impact on the environment?

Leilani’s desire to spread the word has always been strong:

“I felt a responsibility to do something about the impact I have on the environment because of my racing career. If I can get one person to think twice about their impact on the earth and start recycling and conserving energy, then it’s working.”

Sound like something you or your buddy might say? Then enter our contest for a chance to win a GreenHeroes prize and be featured on our contest website. You may even end up having your story told on TVO!

Check out last year’s winner: Mary Gorman! Winners this year will be announced at the Green Living Show, in April 2012.


You can watch Leilani’s own GreenHero profile video to learn more about her inspiring work and how she’s changing her life to reduce her carbon footprint.

To learn how you can reduce your carbon footprint and change the way you live, visit our Oil Changers campaign page. Don’t forget to leave a comment!

To read more about Leilani’s work, visit her Carbon Free Girl site.

Follow Leilani on Twitter, or become her fan on Facebook.

Donate to the National Wildlife Federation to help wildlife affected by the BP oil spill.

Are you working in a particularly polluting industry? Are you feeling guilty about the fossil fuel and oil you are emitting as a result? Like Leilani, are you doing something to offset or lessen this negative impact on the environment? Share your Oil Changer story here for your chance to win a prize in our contest.


Your music, at work for water

By Allie Kosela

When GreenHeroes approached me asking to do a guest post for the Take Action blog the first “action” that came to mind is probably the most fun thing you can do for the environment: listen to music.  Lake Ontario Waterkeeper has started a new groundbreaking project called Swim Drink Fish Music where water advocates and the arts community connect to support local Waterkeepers.

Musicians, like fellow GreenHeroes Gord Downie and Sarah Harmer, have a strong connection to environmental issues.  In fact, if you look at the arts community as a whole, you’re likely to find that many painters, writers, poets, musicians and dancers share a love for the environment.

We think like-minded people should connect more often!  Swim Drink Fish Music (#SDFM) was launched for you to connect you to your waterbody and to the musicians who are working with Waterkeeper groups to protect it.  The online version of SDFM launched in June 2009 and continues to grow thanks to our amazing supporters.  There is no easier way to take action and help protect your water than joining Swim Drink Fish Music.

Thanks to GreenHeroes, you have an exclusive chance to take action.  The first 10 people to email us at hello@swimdrinkfishmusic.com will get a complimentary subscription to Swim Drink Fish Music!

Robert F. Kennedy Jr. President of Waterkeeper Alliance

Robert F Kennedy in IL

Named one of Time Magazine’s “Heroes for the Planet” Robert F. Kennedy Jr. has used his legal expertise to tirelessly defend the health of natural water resources the globe over. Just like our GreenHero Mark Mattson, Mr. Kennedy shows us that people of any profession can make a contribution to saving our planet.

With an impressive list of credentials including a stint as senior attorney for the National Resources Defense Council and Chief Prosecuting Attorney for the Hudson Riverkeeper, a long-running radio show on Air America and a distinguished career as a law professor at Pace University where he teaches Environmental Litigation, Mr. Kennedy is tireless in his efforts to raise awareness about this cause. Mr. Kennedy has long had a passion for water, he is an accomplished white water rafter and kayaker and often leads excursions through Canada and South America.

It was Mr. Kennedy’s ability that saw Riverkeeper prevail in the battle to save the Hudson River, soon after, the more than 190 Waterkeeper Alliance members that we know today sprung up all over the world.  It is amazing what one victory can inspire.

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This past January, Mark Mattson of Lake Ontario Waterkeepers sounded off about the proposed Darlington nuclear facility. Take a look below and see what he had to say in opposition to this proposed construction:

http://www.youtube.com/watch?v=3ZmTJ7pTrws

Since that time, nuclear power has become a much-discussed issue, near Darlington, but also internationally. Read about what Lake Ontario Waterkeeps had to say in their newsletter of late March:

From the Lake Ontario Waterkeeper newsletter, March 2011:

“The first new nuclear power plant to be built in Canada in decades is slated for review beginning next Monday.

Lake Ontario Waterkeeper, other NGOs, members of the nuclear industry, and government departments have been preparing for the hearing for years. Waterkeeper’s research focuses on cooling water systems and impacts on fish habitat: the kinds of impacts a nuclear power plant has on the environment during its day-to-day operations.

OPG’s written proposition is so vague and so incomplete that it is virtually impossible to predict all of the environmental impacts of the new Darlington Nuclear Power Plant. OPG does not yet know, for example, which type of reactor or cooling water system it will build.

Waterkeeper’s experts have identified a lengthy list of decisions, information, and data that are not included in OPG’s plan. On the first day of the hearing, Waterkeeper will ask the review panel if the hearing can continue without this important information. If the hearing does proceed as scheduled, we will present our scientific analysis on Monday, March 28, 2011.

Numerous media reports speculate that recent events in Japan may dampen enthusiasm for nuclear power. We expect that intervenors and media will be asking questions about the future of nuclear power in Canada and the potential risks it poses. Concerns about safety and emergency preparedness will likely be foremost in many people’s minds as the Joint Review Panel convenes Canada’s first environmental assessment hearing of a new nuclear power plant. ”

This Site- http://www.radio4all.net/index.php/program/16101 allows you to download an interview with Mark Mattson from their “Healing the Earth” series. This half-hour interview sees Mark explaining why our lakes are on the verge of collapse. He also talks about the insanity of bottling water, of industrial and urban growth, and the tools citizens have to stop this.

Mark Mattson has used his background in criminal law to successfully run Lake Ontario Waterkeepers beginning in 2001. Their goal is to promote “Swim-able, Drinkable and Fishable Water”. Since then, he has gained a reputation as a dedicated environmental warrior who aims to bring meaning and force to environmental laws everywhere.

By making use of his legal skills and background, Mark has brought much needed attention to Ontario’s Environmental Bill of Rights, has represented the public in both a Provincial and Federal capacity and appeared on behalf of clients before the International Water Tribunal in Amsterdam. Mark is also the proud founder of the volunteer-based Environmental Bureau of Investigation, dedicated to identifying and prosecuting environmental offenders.

He is a great example of how any skill set, coupled with the right amount of passion and dedication, can be used to help the environment and make a real difference. Mark works in conjunction with others who use their skills to raise environmental awareness and provoke action. He has worked with some of our own GreenHero eco-artists such as Bruce Cockburn, Sarah Harmer and Gord Downie. Mark has also worked with hit-maker Broken Social Scene along with many more well-known names through Waterkeeper’s Swim, Drink, Fish Music project.

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